Gilbert Rising: Why This “New Hot Spot” Is Attracting Winter Escapers and Investors

 

Over the past decade, Gilbert, Arizona, has transformed from a quiet agricultural community into one of the most desirable towns in Maricopa County. In 2025, it’s making national headlines as the “new Florida”, a destination where families, retirees, and investors are escaping cold winters, high housing costs, and crowded urban centers. With family-friendly neighborhoods, excellent schools, and a thriving job market, Gilbert has become one of the best areas of Arizona to live in.

 

Gilbert’s real estate market is heating up even as some other U.S. cities cool down. According to Redfin, Arizona housing inventory surged this summer, giving buyers more opportunities than in previous years. While Scottsdale remains known for its luxury homes and Phoenix for its urban lifestyle, Gilbert has become the middle ground, offering affordability, value, and stability.

 

For many buyers, the question is simple: Is it worth buying a house in Arizona right now? In Gilbert, the answer is leaning toward yes. Homes remain more affordable compared to Scottsdale, and the community continues to grow in both amenities and property value.

 

Harsh winters across North America have fueled a steady stream of newcomers to Arizona, and Gilbert has become a top choice. Unlike Florida, where hurricanes and humidity can be concerns, Gilbert offers mild winters and sunny skies. For those who want a balance of climate and community, Gilbert provides one of the nicest parts of Arizona to live in.

 

Gilbert consistently ranks among the safest cities in the U.S., making it appealing to families and retirees alike. Top-rated schools, healthcare options, and community amenities help maintain its strong reputation.

 

Downtown Gilbert, also known as the Heritage District, combines historic character with modern dining and entertainment. This blend of old and new reflects Gilbert’s identity as both a growing suburb and a community with deep roots.

 

Arizona real estate has gone through rapid shifts, leaving many to wonder: Is Arizona in a buyers' or sellers' market? In Gilbert, the market is currently more balanced, which makes it attractive for both homeowners and investors. Demand for rentals remains steady thanks to Gilbert’s proximity to Chandler’s tech corridor and Phoenix’s job hubs. Long-term rental investors and seasonal property owners alike are finding opportunities here.

 

• Scottsdale offers luxury and prestige, but at a higher price.
• Mesa is more affordable but lacks Gilbert’s reputation for safety and schools.
• Phoenix provides jobs and nightlife, but it can feel overwhelming for those seeking a suburban lifestyle.

Gilbert combines affordability and community, making it one of the best and safest places to live in Arizona.

 

Housing affordability remains a major talking point. While Gilbert is not the cheapest city in Arizona to buy a house, it provides strong long-term value. Buyers often find newer, larger homes here than in Scottsdale or Phoenix at comparable prices.

 

When comparing the most affordable cities in Arizona to Gilbert, the difference lies in balance: Gilbert offers a higher quality of life, better schools, and a stronger community while still being more affordable than many luxury markets nearby.

 

Gilbert offers more than housing. The Riparian Preserve at Water Ranch features beautiful trails and wildlife. SanTan Village provides shopping and dining, while the Heritage District has become a destination for food lovers. These amenities make Gilbert not only one of the nicest parts of Arizona but also one of the prettiest places to live.

 

Every city has its challenges. Gilbert’s rapid growth has led to more traffic, and Arizona faces broader concerns about extreme heat and water supply. These are real factors for anyone considering whether to buy now or wait until 2025. Still, Gilbert’s infrastructure and planning have kept it more livable compared to other fast-growing suburbs.

 

Gilbert has become a symbol of what makes Arizona appealing: safety, sunshine, affordability, and growth. While it isn’t the cheapest city in Arizona to buy a house, it offers a rare balance of community and value. For families, retirees, and investors alike, Gilbert is one of the best areas to live in Arizona and one of the most promising for the future.

 

If you’re ready to explore your options, Loretta Sernowski – REMAX Fine Properties is your trusted local expert for finding the right home in Gilbert and beyond.